Win-back calculator

What are your old members worth?

Your numbers, your assumptions. Change anything. This runs in your browser. Nothing is saved or sent.

Past members People who left or stopped paying in the last few years. A rough guess is fine.

Average monthly membership What a typical member pays you each month, in dollars.

Share who come back Your assumption, not a promise. We start at 5%. Change it to what you think is realistic.

Months a returning member stays Also your assumption. Use your own retention if you know it.

Revenue from members who come back

$14,400

Over the months you entered.

Members back20
Extra revenue per month$2,400
Per year, if they stay 12 months$28,800

A what-if based only on the numbers you entered. Not a forecast or a guarantee.

Talk through your numbers

Like the number? Here is how you get it.

The Reactivation Sprint is a 14-day email and SMS campaign to exactly these people, in your gym's name. One flat price. 10 returned members within 60 days of launch, or we keep running the campaign for up to 30 more days at no extra cost. Guarantee terms

See the Sprint Book a call